BETHANY
RENNARD


graphic designer (brand, print, identity) currently based in Brooklyn, NY.

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BETHANY
RENNARD


Bethany is a multidisciplinary designer based in Brooklyn, NY focused on brand, identity, and editorial design. Currently she is a Visual Designer at Amazon; previously she was a Designer at Cosmopolitan magazine and VoxMedia.

Work
004 CODE
005 NY MAG
006 BITES ZINE
007 ARCHIVE

Previous Clients + Partners
  • Hearst Magazines
  • NY Mag
  • Eater
  • The Cut
  • New Museum
  • Whitney Museum
  • Sundance
  • Square
  • J. Paul Getty Museum
  • Getty Villa

Contact
e-mail
linkedin
are.na
last.fm
001 COSMOPOLITAN / Features

Selected design and art direction for feature stories at Cosmopolitan magazine. 

Credits
Design: Bethany Rennard, Kara Miller, Mary Fama, Jose Fernandez
Creative Direction: Mallory Roynon

002 COSMOPOLITAN / Front of Book Pages

My initial responsibilities at Cosmopolitan Magazine included crafting layouts for Front of Book pages for various franchises, including Table of Contents, Ed Letter, The Look, Astrology, Life, and Back of Book pages. Each page was designed with the iintention to guide the reader through the editorial content and adhere to Cosmopolitan’s vibrant brand identity. 

Credits
Design: Bethany Rennard, Kara Miller, Mary Fama, Jose Fernandez
Creative Direction: Mallory Roynon

003 MASCOT ARCHIVE

Mascot Archive is a self initiated project made to document and classify various mascots spotted in the wild. We wanted a space to document various mascots we’ve photographed, sort and categorize them, and (perhaps most importantly!) make space for submissions from the community.

My role in the this project was spearheading the website and UX design, as well as brand design for various design touchpoints across the desktop and mobile sites, and promotional collateral.

Credits
Design: Bethany Rennard
Development: Eddie Hernandez

004 CODE

Code is an annual conference hosted by Kara Swisher that convenes the biggest names in the business — executive leaders and promising entrepreneurs — for networking and in-depth conversations.

Our team was tasked with bringing a fresh and modern edge to the bold, incisive Code brand. We established this brand across a plethora of touchpoints including digital advertisement, social promotion, printed signage and collateral, web design, and motion. 


Credits
Design: Bethany Rennard, Cindy Hwang, David Lee Fiddler, Chris Carfolite
Creative Direction: Kristina DiMatteo
Project Management: Krystal Stevens

005 NY MAG HOLIDAY

New York Magazine wanted to execute a marketing campaign for the 2021-2022 holiday season that featured motion graphics and eye catching illustrations to attract potential new readers and subscribers. I was brought on to execute promotional assets on a tight deadline that maintained a high level of quality and aligned with the New York magazine brand and would attract new subscribers. 





Illustration: Gabe Alcala, Jonell Joshua